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ISO-Certified Institute
100% Practical Meta Ads Instagram Reels Since 2019

Social Media Marketing (SMM) Course in Phagwara

Learn how to grow Instagram and Facebook pages, create Reels that get reach, and run Meta Ads that bring real leads. At Big Brains Computer Institute, Phagwara, you practise on live pages with step-by-step guidance.

This module is also part of our full Digital Marketing Course in Phagwara, which adds SEO, Google Ads, websites and AI tools.

Course at a glance

  • Duration: about 2 months
  • Morning, afternoon & evening batches
  • Offline in Phagwara + online option
  • Taught in Punjabi, Hindi & English
  • Verifiable ISO-certified certificate

What is the social media marketing course at Big Brains Phagwara?

The social media marketing course at Big Brains Computer Institute (1st Floor, Ohri Building, near Union Bank, opposite Bus Stand, Sondhi Chowk, Phagwara) is a practical, roughly 2-month training. It covers Instagram and Facebook page growth, Reels and content planning, Canva design, Meta Ads Manager, lead generation, WhatsApp marketing and analytics. Classes are led by Managing Director Satinder Singh (BCA, 6+ years in digital marketing), and every student practises on a live page and receives a verifiable certificate.

Who It's For

Who Should Join This Course?

Students

Turn your daily Instagram use into a skill companies pay for.

Job Seekers

Get ready for social media executive and ads roles in agencies and brands.

Business Owners

Run your own ads and posts instead of depending on someone else.

Creators & Freelancers

Grow your own page or manage pages for clients in India and abroad.

Syllabus

Social Media Marketing Syllabus

8 practical modules, done on real pages

1
Social Media Strategy Basics
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Understand how each platform works and how businesses use it to get customers.

  • Instagram, Facebook, YouTube and LinkedIn compared
  • Target audience and buyer personas
  • Setting goals: reach, leads and sales
  • Business and creator account setup
2
Instagram Growth & Reels
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Grow a page with content that the algorithm pushes and people share.

  • Profile and bio optimisation
  • Reels hooks, trends and audio
  • Hashtags, collabs and stories
  • Posting schedule and consistency
3
Content Planning & Copywriting
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Plan a full month of posts and write captions that get comments and enquiries.

  • Monthly content calendar
  • Caption formulas and calls to action
  • Using ChatGPT for ideas and scripts
4
Canva Design & CapCut Editing
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Create good-looking posts, carousels and Reels without expensive software.

  • Canva posts, carousels and ad creatives
  • Brand colours and templates
  • CapCut Reels editing, captions and transitions
5
Meta Ads Manager
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Run Facebook and Instagram ads that reach the right people at the right cost.

  • Campaign objectives and structure
  • Audience targeting, custom and lookalike audiences
  • Budgets, bidding and ad placements
  • Meta Pixel and conversion tracking
6
Lead Generation & WhatsApp Marketing
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Turn followers and ad clicks into phone calls, messages and sales.

  • Instant lead forms and click-to-WhatsApp ads
  • WhatsApp Business catalogue and quick replies
  • Following up leads properly
7
Analytics & Reporting
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Read the numbers and improve what is not working.

  • Instagram Insights and Meta Business Suite
  • Reach, engagement, CTR and cost per lead
  • Simple monthly report for a boss or client
8
Freelancing & Client Handling
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Start earning by managing pages and ads for local and foreign businesses.

  • Building your portfolio from class projects
  • Pricing social media packages
  • Finding clients on Fiverr, Upwork and locally
Tools

Tools You Will Use

Meta Ads Manager Meta Business Suite Instagram Insights Canva CapCut WhatsApp Business ChatGPT Google Analytics 4
Career Scope

Jobs After the Social Media Marketing Course

Almost every shop, clinic, school and brand now needs someone to handle its social media and ads.

Social Media Executive

Plan, post and grow pages for an agency or company.

Social Media Manager

Own the content plan, team and results for a brand.

Meta Ads Specialist

Run paid Facebook and Instagram campaigns for leads and sales.

Content Creator

Build your own audience and earn through brand deals.

Freelance Social Media Manager

Manage pages for clients in India, Canada, UAE and more.

Grow Your Own Business

Bring more customers to your shop or service online.

Want Google ranking skills too? See the SEO & Social Media Marketing course or the SEO course.

FAQ

Social Media Marketing Course FAQs

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Who can join the social media marketing course in Phagwara?
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Students, job seekers, business owners, content creators and freelancers can join. If you can use a smartphone and a computer, you can learn social media marketing. No design or coding experience is needed.

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How long is the social media marketing course?
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The course normally takes about 2 months with daily practical classes. Morning, afternoon and evening batches are available, and online classes can be arranged.

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Will I learn to run paid ads on Facebook and Instagram?
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Yes. You learn Meta Ads Manager step by step: campaign objectives, audience targeting, budgets, lead forms, WhatsApp ads, Meta Pixel and reading results, using practice campaigns.

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What is the fee for the social media marketing course?
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The fee depends on the batch and whether you take social media marketing alone or as part of the full Digital Marketing course. Call or WhatsApp +91 84272-34590 for the current fee and offers.

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Do you teach Instagram Reels and content creation?
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Yes. You plan a content calendar, write hooks and captions, design posts in Canva and edit Reels in CapCut, then post them on a real page and track what works.

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What jobs can I get after a social media marketing course?
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Common roles are Social Media Executive, Social Media Manager, Meta Ads Specialist, Content Creator and freelance social media manager for local and international businesses.

Start Your Social Media Marketing Course in Phagwara

Visit us at Sondhi Chowk, opposite Bus Stand, or book a free demo class today.